The latest news from AudienceProject
New

A better report creation and editing flow

Artem avatar
Shared by Artem • May 13, 2024

Hi there,

Based on user feedback, we’ve made some changes to the way you create and edit reports in AudienceReport.

Creating reports and the new "Draft" mode

We've added a "review and launch" step when creating reports, helping ensure everything is set up the way you want before calculations begin. You can also save your report as a draft to save your progress without calculating results right away.

Viewing results and editing reports

We've made things more intuitive by separating the report results from the report settings page. Once your report is launched, you can easily switch between the results and settings pages. Just click the "View results" or "Edit report" button in the upper right corner.

Clearer indication of whether results need to be re-calculated

When you edit launched reports, the "Save" button will now say "Save and re-launch" if your changes require recalculating the results. If this happens and you want to keep the previous results, we recommend cloning the report before saving.

For more information, please visit this page

New

New graph: Reach In target group and frequency buildup

Artem avatar
Shared by Artem • May 13, 2024

Hi there,

We are excited to introduce a new “reach in target group and frequency buildup” graph in the "Reach" tab of our platform. This graph provides valuable insights into the buildup of reach within your target group and the corresponding frequency week by week. We have included this graph not only within the dashboard, but also in the PDF and PPT export files. It's a powerful tool to understand how your reach and frequency evolve over time.

New

See more details about the freshness of your report

Artem avatar
Shared by Artem • May 13, 2024

Hi there,

We've simplified the process of staying informed about your report's freshness. By simply hovering over the label in the upper right corner of your report, you can now access valuable information such as when the results were last calculated and which data was included. Additionally, you'll also be able to see how much time is remaining before the next update.

New

Connected TV measurement can now be activated manually if needed

Artem avatar
Shared by Artem • May 13, 2024

Hi there,

If you have CTV (Connected TV or Addressable TV) measurement included in your pricing plan, you can now manually activate the CTV module for custom items and open web items. With this update, you can enable CTV measurement in the item tab by clicking on the 'i' / info icon for the specific item and selecting the “Always On” mode.

To learn more about the CTV module and how to set it up, please read this article in our knowledge base.